Latest Posts Under: Cosmetic Industry News

Coty plans to divest professional beauty business and Brazilian operations

Coty, a US beauty conglomerate, has announced plans to divest its professional beauty business and associated hair brands, as well as its Brazilian operations as part of its ongoing transformation. The potential divestiture is expected to help Coty focus more on its fragrance, cosmetics and skin care businesses. Aligned with Coty’s previously announced turnaround plan, […]

Shiseido to acquire US prestige skincare brand Drunk Elephant

Shiseido acquisition of Drunk Elephant : Japanese personal care company Shiseido said that its US subsidiary – Shiseido Americas has agreed to acquire prestige skincare brand Drunk Elephant for an undisclosed price. The transaction is expected to bolster Shiseido’s position in the international prestige skincare market. Drunk Elephant was established by Tiffany Masterson in 2012 […]

American Eagle Outfitters introduces new wellness and personal care brand MOOD

American Eagle Outfitters, a US lifestyle clothing and accessories retailer, has launched new genderless wellness and personal care product line to meet young people’s growing wellness and personal care requirements. The portfolio dubbed MOOD will include 100% hemp-derived cannabidiol (CBD) products for bath and body, and is offered exclusively at American Eagle stores and online. […]

Younique Beauty Guide app launched to improve shopping experience

Direct sales company Younique has launched Younique Beauty Guide, its first Augmented Reality (AR) try-on tool aimed at bridging the gap between an online and on-site shopping experience. Younique Beauty Guide, which serves as a diagnostic tool, uses facial analysis to enable the consumers to virtually try on the brand’s premium cosmetics before they buy. […]

Shiseido to support growth of Tory Burch beauty portfolio

US lifestyle brand Tory Burch has signed a long-term partnership agreement with Japanese cosmetics company Shiseido to support further growth of Tory Burch beauty brands. Shiseido will have the exclusive worldwide license to develop, market, and distribute Tory Burch beauty brands under the agreement, which will be effective as of 1 January 2020. The company’s Americas […]

Colgate-Palmolive to acquire Filorga skin care business for $1.7bn

Colgate-Palmolive acquisition of Filorga skin care business : Global consumer products company Colgate-Palmolive has agreed to acquire the skin care business of France-based Laboratoires Filorga Cosmétiques (Filorga) for €1.495 billion ($1.69 billion). The acquisition of Filorga skin care business is part of Colgate-Palmolive’s strategy to focus on its higher-margin personal care, oral care, and pet […]

SC Johnson to acquire personal care products brand Sun Bum

SC Johnson acquisition of Sun Bum : SC Johnson, a Wisconsin-based manufacturer of household cleaning supplies and other consumer chemicals, has agreed to acquire personal care products brand Sun Bum for an undisclosed price. The personal care products of Sun Bum cover the areas of hair care, sun protection, and lip care. SC Johnson acquisition […]

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